Challenge
How do you make social themes visible in a credible and authentic way?
That was the central question for KINA, a welfare organisation aiming to show how local associations welcome newcomers. Not through slogans, but through real stories, told by the people themselves.
But those stories aren’t easy to find. Who dares to share their experiences on camera? And how do you find enough stories to create a compelling selection?
That’s why KINA turned to Docwerkers: in search of a partner skilled at finding people and translating their stories to video, with care and respect.
Approach
Finding the right people takes time - and trust
Before filming a single frame, we immersed ourselves in KINA’s network. Through pre-interviews, we got to know schools, clubs, community groups and volunteers.
We held a phone-based casting process and selected participants based on two criteria: the strength of their story, and their willingness to share it.
In the end, we found four powerful stories: a cooking workshop for newcomers, a preschool, a community garden, and an archery club. Together, they paint a relatable and heartfelt picture of inclusion in action.
“I'm especially proud of Hanaa. It’s heartwarming to see her shine.”
Kathleen De Bruyn
Social Services, Public Welfare Centre (OCMW) Essen
Result
Stories that resonate, and get results
The four testimonies were brought together in one warm, inviting video. It’s now used internally to spark conversations with local governments and community organisations. Not a how-to guide, but an invitation to meet, reflect and act.
During filming, we also captured additional footage – giving KINA a rich visual library for future use. Greater impact, same budget.
“We are grateful for our constructive and warm collaboration with Docwerkers. Where we struggled to tell our story ourselves, Docwerkers beautifully translated it into an inspiring video. It was truly a pleasure to work with such a dedicated team!”
Caro Van der Hallen
Welfare Organisation KINA
INSPIRED?
Want to showcase the people who bring your mission to life?
Docwerkers helps you find the right voices, capture their stories, and craft powerful videos. No slogans – just real stories that speak to your audience’s world.
Get in touch to explore how we can support your organisation.
